Boy Smells NYC Campaign

We produced Boy Smells’ perfume campaign across photo and video, building a visual world that captured the line’s blend of sensuality, mood, and modern ritual. The shoot centered on the fragrances themselves — translating their tonal, gender-expansive identity into expressive product and lifestyle moments.

Eventure led full production across both mediums, managing locations, crew, casting support, scheduling, and on-set operations to ensure a seamless process from prep to final delivery.