Adidas Choose To Give Back pop-up
experiential production![](https://freight.cargo.site/t/original/i/dc3b97ae1d30cfd3cef93bf303a78490b1affe9da16491111c70979aee942ecd/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_030.jpg)
In collaboration with M&C Saatchi Sports & Entertainment NA, Eventure produced Adidas Choose To Give Back one-day pop-up in Soho. Consumers shopped exclusive collections of upcycled pieces from NYC designers in exchange for old clothing. Live embroidery/repairs and screen-printing were also available onsite. Over 2,500 pounds of textiles were donated while the commissioned collections sold out in under two hours.
![](https://freight.cargo.site/t/original/i/dc3b97ae1d30cfd3cef93bf303a78490b1affe9da16491111c70979aee942ecd/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_030.jpg)
![](https://freight.cargo.site/t/original/i/fc47a363e7492efd23d533b85c9ad2ed0c64677fd7f7530b8a409b162bcb5337/adidas.png)
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![](https://freight.cargo.site/t/original/i/064ee504e006077d712370c5df4f53870c31eaea93ff0cfb9690ef5d719edcde/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_128.jpg)
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![](https://freight.cargo.site/t/original/i/1275bd57950a410d9ab748782c39f54883e0a2d38aa061cbb5a70a0c0c838b8d/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_228.jpg)
![](https://freight.cargo.site/t/original/i/59fdef64b8dcd8a7020756ab03cc311015eecf880104b9a7720303508e8fb140/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_231.jpg)
![](https://freight.cargo.site/t/original/i/e677384c8296b3c5eed05b39b375dca58f1d5f8bea063f430eb310ed5203c2dc/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_310.jpg)
![](https://freight.cargo.site/t/original/i/f18f2bab81f89696547ea4afed35512c87dc096d255f0ada3944adfecdbe310b/JACKIELEEPHOTO_ADIDASGIVEBACK_20211211_318.jpg)
Credits
CD @works.studio
Spatial Design @chahdaranch
Fabrication @ckmcreative @cultivationobjects
Printing@decoupage.assemblage
Soundscape@rominaresort
Spatial Design @chahdaranch
Fabrication @ckmcreative @cultivationobjects
Printing@decoupage.assemblage
Soundscape@rominaresort
Featured Designers
@theophilio
@beepybella
@ji.won.choi
@basketcase.gallery
@evajoanrepair
@frankiecollective
@tyrannyandmutation
@beepybella
@ji.won.choi
@basketcase.gallery
@evajoanrepair
@frankiecollective
@tyrannyandmutation
Photo Credit
@jackielee